Extreme Gear, using GORE-TEX® fabric, hits the skiwear market. Squaw Valley skiers Scot Schmidt and the Egan Brothers test the products during their expeditions. Known as the “Extreme Team,” the skiers are often featured in Warren Miller’s ski films.
The first-ever athlete-inspired ski clothing line takes lift lines and rope lines by storm. Described as “the motocross garment of the mountains, designed for those who live, work and climb in the mountains.”
50 marathons. 50 days.
Ultra-runner Dean Karnazes completes a record 50 marathons in 50 states in 50 days. He finishes with the New York City Marathon before running another 3,000 miles back home to San Francisco.
With deep roots in the freeskiing community, The North Face announces in 2011 that we will take our support a step further by signing an eight-year deal as the founding partner of U.S. Freeskiing and the official supplier of the U.S. Freeskiing Team.
The North Face Renewed is created to develop a program to renew, refurbish and recycle used gear. Whether previously worn, returned, damaged or defective, we inspect, wash, and tune it up so it’s ready for that next adventure.