Blake Paul

SALT LAKE CITY, UTAH
 

“I just did whatever my older brother thought was cool, and so when he started snowboarding, so did I.”

Blake Paul fell in love with snowboarding while chasing his siblings around their backyard. As a child, Blake’s family moved from Vermont to Jackson Hole, Wyoming, and overnight his playground doubled in size and snowfall. Under the mentorship of talented locals and influenced by the region’s playful terrain, his signature riding style began to emerge. Smooth, laid-back, and almost surf-like, Blake’s snowboarding stood out in a sport often driven by intensity. Favoring flow over flash, it wasn’t long before the snowboard world took note of the young rider.

“When A-Rob passed away, he gave me the motivation to go all in with snowboarding. In his honor, I felt like I had to take snowboarding and see what I could do with it.”

By his late teenage years, Blake was no longer following his brother, instead  carving his own path within the community. While many of his peers chased podiums, Blake instead focused on freeriding and filming. That decision wasn’t always easy; after the loss of his mentor and close friend Aaron Robinson—the first director to put him in a film—Blake had to trust that his choices and effort would speak for themselves. Linking up with crews like Absinthe Films, he built a body of work of over fifteen video parts all defined by creativity and flow.

“I'm so fortunate to be a product of the snowboarding community and to be able to return the favor.”

Today, Blake continues to influence a new generation of riders who value expression as much as progression. Whether he’s dropping lines in the latest snowboard film, posting clips to social media, or riding on the Natural Selection Tour, his effortless style remains unmistakable. Off the board, Blake brings a quiet kind of leadership, mentoring younger riders, collaborating on creative film projects and reminding everyone that snowboarding can be smooth, soulful, and full of play.

Career Highlights
●    Video Part, blitz!, The North Face (2024)
●    Video Part, Knights of the Brown Table, Brown Cinema (2023)
●    Cover and Interview, Slush Magazine (2023)
●    Interview, The Snowboarders Journal (2023)
●    Video Part - Bless the Ledge / Secret Tape, Vans Snow (2023)
●    Natural Selection, 2nd Place, Revelstoke BC (2022)
●    Video Part, Yesterday, Stinky Bug (2022)
●    Vans Video Projects, Together Forever, Triple, Evergreen, ELLES, Neighborhood  (2019-2022)
●    Natural Selection Tour, Surf the Mountain Award (2021)
●    Video Part, PULP, The North Face (2019)
●    Video Part, Landline, Vans Snow (2018)
●    Video Part, SFD, Snowboarder Magazine (2016)
●    Opening Video Part, Foreward , Snowboarder Magazine (2015)
●    Video Part, Go: A Snowboard Road Trip , TransWorld Snowboarding (2014)
●    Young Gun Award, The North Face Masters Series (2012)
●    Cover Feature, TransWorld SNOWboarding Magazine (2011)
●    Nominee, Rookie of the Year – TransWorld SNOWboarding (2011)
●    Video Part, Manifest , Fun Block Films / Aaron Robinson (2011)

https://www.instagram.com/blakepaul
https://www.tiktok.com/@blakebpaul?lang=en